Analysis: How to Use Transmedia Brand Stories in B2B Marketing

Analysis: How to Use Transmedia Brand Stories in B2B Marketing

NEW YORK, July 25, 2013 /PRNewswire/ — When there are TVs, computers, smart phones, tablets, outdoor billboards, and so many screens that constantly appear in front of consumers, can a brand prevail with only a creative ad? Transmedia, along with the 

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